The 2006-2011 World Outlook for Two-And Three-Wheeled Motorcycles, Motorbikes, Motor Scooters, Mopeds, Sidecars, and Related Parts price


About The 2006-2011 World Outlook for Two-And Three-Wheeled Motorcycles, Motorbikes, Motor Scooters, Mopeds, Sidecars, and Related Parts
WHAT IS LATENT DEMAND AND THE P.I.E.?

The concept of latent demand is rather subtle. The term latent typically refers to something that is dormant, not observable, or not yet realized. Demand is the notion of an economic quantity that a target population or market requires under different assumptions of price, quality, and distribution, among other factors. Latent demand, therefore, is commonly defined by economists as the industry earnings of a market when that market becomes accessible and attractive to serve by competing firms. It is a measure, therefore, of potential industry earnings (P.I.E.) or total revenues (not profit) if a market is served in an efficient manner. It is typically expressed as the total revenues potentially extracted by firms. The “market” is defined at a given level in the value chain. There can be latent demand at the retail level, at the wholesale level, the manufacturing level, and the raw materials level (the P.I.E. of higher levels of the value chain being always smaller than the P.I.E. of levels at lower levels of the same value chain, assuming all levels maintain minimum profitability).

The latent demand for two- and three-wheeled motorcycles, motorbikes, motor scooters, mopeds, sidecars, and related parts is not actual or historic sales. Nor is latent demand future sales. In fact, latent demand can be lower either lower or higher than actual sales if a market is inefficient (i.e., not representative of relatively competitive levels). Inefficiencies arise from a number of factors, including the lack of international openness, cultural barriers to consumption, regulations, and cartel-like behavior on the part of firms. In general, however, latent demand is typically larger than actual sales in a country market.

For reasons discussed later, this report does not consider the notion of “unit quantities”, only total latent revenues (i.e., a calculation of price times quantity is never made,
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The 2011 World Market Forecasts for Imported Motorcycles, Mopeds, and Cycles with Auxiliary Motors and Their Sidecars for sale


About The 2011 World Market Forecasts for Imported Motorcycles, Mopeds, and Cycles with Auxiliary Motors and Their Sidecars
This report was created for strategic planners, international marketing executives and export managers whose primary concern is the world market for motorcycles, mopeds, and cycles with auxiliary motors and their sidecars. With the globalization of this market, managers can no longer be contented with a local view. Nor can managers be contented with out-of-date statistics that appear several years after the fact. I have developed a methodology, based on macroeconomic and trade models, to estimate the market for motorcycles, mopeds, and cycles with auxiliary motors and their sidecars for those firms serving the world via exports and foreign direct investment. It does so for the current year based on a variety of key historical indicators and econometric models.

In what follows, this report begins by summarizing the world exporter's market for motorcycles, mopeds, and cycles with auxiliary motors and their sidecars. The total level of exports on a worldwide basis is based on a model that aggregates across over 150 key country markets and projects these to the current year. From there, each country represents a percent of the world market. This market is served from a number of competitive countries of origin. Based on supply-side dynamics, market shares by country of origin are then calculated across each country market. These shares lead to a volume of import values for each country and are aggregated to regional and world totals. In doing so, we are able to obtain maximum likelihood estimates of both the value of each market and the shares that competitors (countries serving that market) are likely to receive this year. From these figures, world rankings are calculated to allow managers to prioritize markets. In this way, all the figures provided in this report are forecasts that can be combined with internal information for strategic planning purposes.
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The 2011-2016 World Outlook for Two-And Three-Wheeled Motorcycles, Motorbikes, Motor Scooters, Mopeds, Sidecars, and Related Parts sale


About The 2011-2016 World Outlook for Two-And Three-Wheeled Motorcycles, Motorbikes, Motor Scooters, Mopeds, Sidecars, and Related Parts
This econometric study covers the world outlook for two- and three-wheeled motorcycles, motorbikes, motor scooters, mopeds, sidecars, and related parts across more than 200 countries. For each year reported, estimates are given for the latent demand, or potential industry earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region and of the globe. These comparative benchmarks allow the reader to quickly gauge a country vis-a-vis others. Using econometric models which project fundamental economic dynamics within each country and across countries, latent demand estimates are created. This report does not discuss the specific players in the market serving the latent demand, nor specific details at the product level. The study also does not consider short-term cyclicalities that might affect realized sales. The study, therefore, is strategic in nature, taking an aggregate and long-run view, irrespective of the players or products involved.

This study does not report actual sales data (which are simply unavailable, in a comparable or consistent manner in virtually all of the 230 countries of the world). This study gives, however, my estimates for the worldwide latent demand, or the P.I.E., for two- and three-wheeled motorcycles, motorbikes, motor scooters, mopeds, sidecars, and related parts. It also shows how the P.I.E. is divided across the world's regional and national markets. For each country, I also show my estimates of how the P.I.E. grows over time (positive or negative growth). In order to make these estimates, a multi-stage methodology was employed that is often taught in courses on international strategic planning at graduate schools of business.
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